Kosmopolis 15

Lecture

New Business Models in The Publishing Industry: Abundance of Content, Forms of Access and Revenue Generation

Carmen Ospina (Penguin Random House Grupo Editorial)

Bookcamp IV. Els límits del llibre

  • Saturday 21 March, 13.00 - 14.00
  • Sala Raval
  • Free

The coincidence of the economic crisis and the change of paradigm brought about by the irruption of the digital into the publishing world, the difficulty of managing the attention economy in the face of an abundance of all manner of contents in a variety of formats, and the changes undergone by both our content consumption habits and the value we accord them are major challenges for the publishing industry. Publishers are having to come up with new business models and turn around existing ones to generate revenue in order to guarantee their survival in the short, medium and long term.